Posted by: Joe Hoffman | August 25, 2009

Seth Godin Post The bandwidth-sync correlation that’s worth thinking about

I’m a fan of Seth Godin’s blog for his slightly skewed view of business and marketing.  Actually he has a slightly skewed view of a lot of things but very thought provoking and insightful.  He recently had a post that looked at communications media and the bandwidth, or quality of the medium (information density)  versus the synchronicity of the sender receiver.

A thought provoking and I think, very funny quote from the post, “The 140 characters in Twitter is about as low density as you can get other than a stop light.”  I urge everyone to take a look at his post and would like to hear back as to where you would place “Facebook” on the chart since he seems to have left it out.

Seth’s Post The bandwidth-sync correlation that’s worth thinking about

The real challenge for the business person is selecting the set of media that get your personal brand and marketing message out there into the world without wasting a lot of time or inadvertently hurting your image.  Make wise choices!



  1. I must say this is a great article i enjoyed reading it keep the good work

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